The Top 5 Fears About Becoming A Coach

We recently ran a survey where we spoke to hundreds of Internationally Certified Coaches that we've trained over the years. We were curious to find out what were the biggest fears that were going through their minds at the time they took that step to kissing their day job goodbye to becoming an Internationally Certified Coach working their own hours and changing people's lives.

We wanted to know what they felt got in their way, what were the mental blocks they were experiencing and the questions and concerns they were asking of themselves during the process of transition.

The good news is, we have got the results of the survey back & I want to run through the top five questions that we received back from the hundreds of people that we surveyed.

1. Am I Going To Be Good Enough To Do This?

The very first question is, "Am I going to be good enough to do this?". When anybody is looking to make a transition in life, one of the key things that gets in our way is a belief around whether or not we're going to have the skills or capabilities to be able to do the thing we want to do.

The cool thing about coaching and any of these transformational arts or change techniques that are out there, they are just soft skills. And what I mean by that, they are skills that any human being can acquire. And the fact is, we've all acquired skills throughout our life time.

One of the things that always pops up into my mind when I'm thinking about skill acquisition is the analogy of riding a bicycle. The very first time any human being jumps on a bicycle, they pretty rapidly hit the ground and realize that riding a bicycle is impossible. To be able to hold balance while pedaling, whilst moving, while often going down a hill and negotiating little roadblocks along the way, the whole thing just seems like an impossible idea.

But surrounded by a very supportive environment, often surrounded by people who truly believe in your capability, believe in you having a skill set higher than what you possibly see at the moment. And just going through meticulously, developing a skill, day in, day out, before you know it, you're riding a bike.


Something that was deemed to be impossible is completely possible. So with any type of soft skill, the most important thing to keep in mind is that all we really need to do is apply two things. And that is the right attitude and the right level of effort.

And if we do that, in a very structured and precise way, then we can develop the skills of becoming an international quality coach. So I guess that question, "Can I do this? Will I ever be able to be good enough to do this?" The answer is = absolutely yes it is. If you're willing to dedicate the energy and the effort and the time to do it, you can be a world class professional coach like any of the other coaches out there in the market place today.

2. How Am I Going To Get Clients?

This is one of the ones that pops up all the time and it kind of ties in with question number three which is, "How long will it take me to earn enough money to replace my income?" They kind of do go hand in hand. One thing I've learned over the years of training so many coaches here in Australia and throughout the world is that there is some very easy and effective ways of getting clients, very rapid ways of doing it.

If you find yourself the right kind of training organisation and the right environment in which to learn coaching, you'll often find that that environment actually gives you clients on he backend of it. I've been coaching now for a little over 11 years, doing anywhere from 1,000 to 2,000 hours worth of sessions per year (over 10,000 one on one coaching sessions!) however when I first got started, it was just about getting started small. It wasn't about getting into the big scheme, wanting to have 150 clients, be fully booked over night. It wasn't about that. It was about getting the technique correct.

One thing I learned from my brother, who is an entrepreneur in his own right in hospitality. I remember asking Justin why he is so successful at what he does. He said to me "Ben, I learned a long time ago that all I have to do is perfect the art of making a cup of coffee and everything else will take care of itself."

And it really resonated with me what he said because the fact is, if you focus on your technique and if you focus on your skill set and you hold nothing but a desire and a will in your heart to change people's lives and to be the best at doing that, the rest will take care of itself.

Now of course, there are business models and business plans and funnels and attraction systems, all of that can be learned later. But the fact is, what comes first is the acquisition of a precise level of skill.

So the skill is what leads to everything else. So, like my brother making the very best cup of coffee he could, that led on to him owning a string of successful cafes and restaurants. I think it's the same with any other craft you get into and coaching is no different.

So if you want to get more clients and want to know how to do that, first of all, don't skip the most important step and that is developing the skill. And as I said, the right kind of training program will actually allow you to buddy    up with people in the room for that skill development.

And certainly inside of our community which I know you're a part of, you'll notice there is a lot of coaches that are always wanting to share and swap sessions with other people. So you can actually build that skill up.

3. How Long Will It Take To Make Enough Money To Replace My Income So I Can Leave My Job?

When I first left my job, I left a high paying corporate career. I was on about 200k per annum: a 120k base with some on target earnings, it got me to about 200k. And when I left that, I had no clients whatsoever but I knew I just wanted to change people's lives. In fact, truth be told, I wanted to be an energy healer. And that morphed into coaching.

But what I didn't realise is it's not about replacing my income. It's not about earning 200k a year, it's not about getting to that financial destiny as quickly as possible. For me, what I worked out is a far more achievable and grounded thing to go for, is to just meet your basic level of living expenses.

I realise that even though I was earning roughly 200k a year, my living expenses were about 35k a year. So I learned pretty early on that rather than shoot for replacing my income, what I should shoot for from a financial perspective is covering the cost of my basic living requirements.

This probably flies in the face of all the different wealth creation seminars, but the fact is, when you do make a transition, you're starting back at a brand new point. Take the pressure of yourself. At the end of the day, it's really not about the money, it's about the lives you're changing and the skills you're developing.

As a goal, definitely get down to the base level of your expenses, work out exactly what that amount is. That allowed me to have a very clear target to aim for before I could start to feel confident about actually leaving my day job.

When it comes to actually kissing your day job goodbye completely, it's important that you get your minimum living expenses taken care of. People have different ways of quitting. Some people will just quit and just burn bridges and just go for it. But other people slowly, incrementally, take a little bit of time off each week, go more and more part time, some people do it on weekends, some people do it in the evenings.

One of the ladies that we trained by the name of Deb actually did coaching in the evenings when she got her certification and still worked a full-time job Monday to Friday. And went on to earn 65k net from her coaching in the evenings and on weekends in under five months.

So there are many different ways of doing this. But replacing your income should not be the reason that you do not decide to go out there and change people's lives. If you have to think about money, just be wise about it and think about just replacing your expenses. That's kind of where you want to start from.

4. Has Anyone Else Actually Gone Out There And Been A Successful Coach?

Who's done this before me? Has anyone else actually gone out there and been a successful coach? I don't know if you're aware of it, but coaching is the second largest growing industry on planet Earth. So are there people out there being successful coaches, are there people out there making a difference? Are there people out there who are really kissing their day job goodbye and earning incredible income and changing people's lives in the process?

The answer is yes, there are hundred of thousands of them, all over the world doing this and there is absolutely no reason why you can't be one of them.

And if you have been certified as a coach but you're not quite getting the traction that you're looking for, don't worry about that. There are skills that you can learn and process that you can follow that will definitely allow you to go out there and become one of these ones who does make it because as I said, it's been done many, many, many times before which means it's highly possible.

5. How Can I Help Other People If I Haven't Got My Own Life Sorted Out Yet?

One of the things that people often do is they think about themselves before they start to think about the clients, e.g. "I'm single right now, how could I help someone get into a relationship?" Or, "My finance is no good, how can I help some with the wealth mindset?" The simple fact of it is that when you're wanting to pick a coach or work with a coach as a client, you're not really interested in the results they're getting. What you're most interested in is the results their clients are getting.

I often think about the whole concept behind who would I rather be helping me with my tennis game? Would I rather Roger Federer coaching and training me directly or would I rather Roger Federer's coach coaching and training me directly? I know a lot of us would prefer maybe to hang out with Roger Federer but if we wanted to be exceptional at being tennis, there is only one person I would go to and that is Roger Federer's coach.

But then the question becomes, can Roger Federer's coach play tennis better than Roger Federer? And the answer is a resounding no way. Roger Federer is a significantly better player at tennis with significantly better results. So in this example, you can see that the client gets way better results than the coach but the coach's job is to clear out the blocks getting in the way of allowing them to have a magnificent life.

So if you haven't got results in your life or your finances aren't quite where they are or your relationships or your emotional state or you health or your weight or whatever it is, do not let that be a roadblock.

There is a very important quote out there that says this. "The important work of moving the world forward cannot wait for perfect people." The most important thing about being a coach is simply understanding this concept. If you can help someone... then help someone.

Don't put yourself first, put the client first, focus on their results and eventually, you'll get results in your own life anyway. But do not stop helping other people while you're waiting for your own perfection to occur because at the end of the day, no one gets helped through that process.

Learn More At The Upcoming Webinar "How To Become A Internationally Certified Coach (And Kiss Your Day Job Goodbye!)"

If you'd like to learn more about how to become a coach, on February 21 we are running an exclusive LIVE webinar called "How To Become An Internationally Certified Coach (And Kiss Your Day Job Goodbye!)"

You can register for the webinar below. Spaces are limited to 100 students only. So if you want to jump on board with this special webinar, my advice is click the link below and register for it as soon as possible.

Some of the things that we're going to be covering during this webinar is:

  • How to start a coaching business from scratch
  • What are you actually meant to do to bring on ideal clients and get them up and running
  • What are the tools and techniques that you need that will allow you to create the biggest change inside a client's life
  • And so much more...

We also cover the reasons why a lot of coaches fail out there in the market place. And it's predominantly because a lot of coaches use something known as the "guru model". The guru model is not a model that allows the transference of empowerment into the clients. Unfortunately, we see a lot of clients wanting to become a coach exactly like their own coach. They put their coach up in this guru pedestal and as a result there is a negative impact on how far the client progresses and the level of empowerment they get.

The alternate model is known as the "Empowerment Model" which is what we teach inside our coaching program. We're going to be sharing this with you during the webinar and how it significantly varies from the guru model. So you can actually avoid failure in all ways, shapes and forms.

The other thing we're going to be covering is the seven core keys that make up a successful coaching methodology. So if you're looking at learning different techniques out there in the marketplace, you can look for seven keys that actually make a technique work.

We're also going to be going through the precise time line that you can take from wherever you are right now. So potentially you might be in a job that you don't love right now and you want to end up with a kind of 'laptop life style' making phone calls from the beach, coaching people anywhere in the world etc.

We'll show you the precise roadmap, step by step, that gets you certified as a coach, gets your clients on board, gets you working your own hours, earning your own income, making a difference in people's lives, really living true to what you love. And then, allowing that to flow in the most seamless way possible.

There are five core myths that people have inside their brain that often act like road blocks that prevent them from actually journeying deep into the coaching process. And so what we're going to look for is what these five myths are and how to avoid them and we'll share them during this webinar.

And the very last thing that we'll cover in this webinar is the three essential things that you need to look for when you're trying to select the right coaching program for you.

So if you're in the marketplace right now, looking for different coaching tools, techniques, methodologies, or maybe you're a brand new coach, never coached someone before, or maybe you're already in the coaching industry and looking to put some more tools in your toolkit, or maybe you just want to get out there and learn some techniques to work on yourself and the close people around you that you care about.

Whatever your reason is, there are three things that you must look for in any training organization if you're going to study coaching.  And we're going to cover those in the upcoming webinar.

So please, enter your details down below. As I said, the space is limited to 100 students only, so make sure you register as soon as you can. If you've got any friends that would like to come along, please forward this video to them, forward the links to them and make sure they do register be'cause we're going to do it on a first come first serve basis. So once those 100 seats fill up, we just close off registration and you'll have to go on a wait list from then on.

Special Bonus For Registering

For those of you who attend the webinar, we're going to be giving away a copy of a home study program called "How To Become A Highly Successful Coach" valued at $47 (first 100 only). So if you register for the webinar and you get on to the webinar, after the webinar we will send you out a copy of our home study program that people have raved about for years about how you actually go on to become an incredibly, highly successful coach.

As I said, the home study program is valued at $47 but it is yours, absolutely for free, for registering down below and coming along to the webinar.

Read more about: Coaching

Ben is the Difference-Maker Mentor and Co-founder of Authentic Education. He is exquisite at inspiring people to share their message, make a difference in the world and live abundantly on purpose.

Ben has been featured in media such as the Today Show,,, Huffington Post and